Applied General Agency

Post AEP Check-In: Did Your FMO Give You the Support You Needed?

Dec 18, 2025 AEP, Medicare, Medicare Marketing

AEP is over. The pace slows. The noise fades. And for the first time in weeks, you can actually hear yourself think.

This is when many agents take an honest look at their season and ask a simple question.

Did I feel supported this AEP, or did I simply make it through?

If parts of the season felt heavier than they should have, you’re not alone. AEP has a way of revealing what worked, what didn’t, and where your support system may have been stretched thin.

Let’s walk through what to evaluate now that the dust has settled.

The Post-AEP Reality Check

AEP exposes everything. Your systems. Your lead flow. Your support team. Your FMO.

Use these questions to assess whether you were truly set up for success.

1. Did you have enough high-quality leads?

AEP forces you to evaluate the strength of your lead pipeline. When lead quality drops, everything gets harder. The real question is whether you had the systems, tools, and support to keep high-intent prospects coming in. 

If you found yourself chasing low-quality leads or doing everything manually, that’s worth noting as you plan for next year.

2. Did your FMO support your marketing in a meaningful way?

Marketing is where many agents feel the greatest pressure during AEP. The questions aren’t just about budget. They’re about whether you had guidance, ideas, and resources to help you reach the right people at the right time.

Strong support looks like knowledgeable direction, campaigns you can plug into quickly, and partnerships that open doors you couldn’t access alone. That support helps you spend smarter, show up consistently, and keep your outreach strong throughout the season.

If you felt like you were creating everything from scratch or navigating marketing decisions alone, that’s important to acknowledge as you plan for the year ahead.

Did you have the support of a dedicated contact at your FMO?

AEP moves fast, and the moments that test you most are usually the ones where support either works… or it doesn’t. When questions pile up or clients need quick answers, you should feel backed by a team and systems that help you move confidently.

If you found yourself waiting on help, bouncing between tools, or troubleshooting on your own, that’s a sign your support structure wasn’t keeping pace with the season.

AGA agents all receive a dedicated Regional Sales Manager as a go-to contact for questions, sales strategies, market insights, and more. 

With a dedicated Regional Sales Manager, you’re not navigating AEP alone.

Did Your AEP Checklist Fall Short?

You deserve a partner who strengthens your business, not one you carry. AGA helps agents grow with confidence.

Find Out How

Why Q1 Is the Best Time to Reevaluate Your Partnerships

Q1 is where perspective returns. The pressure drops, and the strategy work begins.

Client activity stabilizes. Carriers finalize updates. And agents can shift from reactive mode to strategic thinking.

Here’s why the first quarter is such a powerful window for change.

You can improve your lead flow before the next busy season

This is the time to rebuild. Refresh campaigns. Strengthen vendor partnerships.
Momentum created now carries all the way into Q1 and beyond.

You can build a marketing strategy without the pressure of deadlines

Imagine entering the next AEP with your materials, campaigns, events, and marketing plans already in motion.

Q1 is the ideal moment to put structure behind your strategy instead of scrambling later.

You can plan for growth that felt out of reach during AEP

Many agents want to expand into new states, add product lines, or grow their agency. These decisions are easier to explore when you’re not in the middle of enrollment season.

What Agency Leaders Should Be Evaluating Right Now

Agency owners carry a different weight. You’re assessing more than your own AEP performance. You’re evaluating:

  • Did my agents have the support they needed
  • Did my FMO help us prepare for AEP?
  • Did we get the marketing support and contracts we needed?
  • Did I have a direct line to someone who could solve problems quickly?

Agencies choose AGA because they gain:

  • Competitive contracts that create real opportunities for expansion.
  • Marketing support that reduces business costs and strengthens outreach.
  • A dedicated partnership that helps recruit, grow, and streamline daily operations.

If your FMO didn’t help you build a stronger, more scalable agency this AEP, it may be time to reconsider the support behind you.

What Choosing the Right Support Feels Like

Here’s what agents and agencies consistently experience when they switch to AGA.

  • Relief. Because support actually shows up.
  • Confidence. Because compliance, marketing, back office tasks are handled.
  • Growth. Because leads improve and costs go down.
  • Momentum. Because the team behind you wants the same thing you want.

This industry is competitive. But success doesn’t come from doing more. It comes from having more behind you.

You Deserve an FMO That Helps You Grow

If your FMO didn’t lighten the load this AEP, AGA can. From expert marketing to hands-on support, we help agents build stronger books and better seasons.

Get Started With AGA

Dec 18, 2025 | AEP, Medicare, Medicare Marketing | 0 comments

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